Every week, I document another dish that impressed and satiated me during my food adventures around New York City

HARRY & IDA'S MEAT AND SUPPLY CO., 189 Avenue A (between East 11th and East 12th Street), East VillageEvery once in a while a food purveyor comes along that I get so excited about that I end up dedicated multiple posts on this blog to them. It happened with Mile End a few years ago, it happens all the time with Chikalicious Dessert Bar, and it’s about to happen with Harry & Ida’s Meat and Supply Co.

I came to this brand new general store because I had heard raves about the meat sandwiches. The chef, Will Horowitz, is also the owner of nearby Ducks Eatery and meat seems to be a specialty of his. While the menu is loaded with some exciting sounding sandwiches (like smoked eel and blue fish salad), I was specifically here to try the pastrami. In fact, look for a more in depth review of the pastrami coming soon.

It’s crazy because I’m going to write about it on this page too, but the pastrami sandwich, which strays a bit from a traditional Jewish deli iteration, is so good that I have to devote two blog posts to it.

Pop's Pastrami at HARRY & IDA'S MEAT AND SUPPLY CO.

The meat itself is a work of art, as thick and tender as anything from the like of Katz’s. Each bite contains smoke, pepper, and meaty goodness. The brilliant combination of pickled cucumbers, tangy mustard, and fresh dill separates the sandwich from its competitors. And the fact that it’s all served on a soft, pillowy French roll, makes you forget there ever was a thing such as rye.

I don’t work for Harry & Ida’s, of course, I just immediately fell for their incredible sandwich. And that’s the reason why you’ll be hearing about them again and again from me. Brace yourselves…

HARRY & IDA’S MEAT AND SUPPLY CO.
189 Avenue A (between East 11th and East 12th Street),
East Village
(646) 864-0967
meatandsupplyco.com
If you enjoyed this post, make sure you subscribe to my RSS feed!

About the Author

Brian Hoffman is a classically trained actor who is now a full-time tour guide, blogger, and food obsessive. He leads food and drink tours around New York City, which not only introduce tour-goers to delicious food, but gives them a historical context. He also writes food articles for Gothamist and Midtown Lunch in addition to overseeing this blog and a few food video series, including Eat This, Locals Know, and Around the World in One City.

Leave a Reply

Your email address will not be published. Required fields are marked *

Connect with me

Link to our Youtube Page
Link to our Facebook Page
Link to our Rss Page
Link to our Twitter Page

WATCH

AROUND THE WORLD IN ONE CITY: IRAN AROUND THE WORLD IN ONE CITY: PERU AROUND THE WORLD IN ONE CITY: GREECE
LOCALS KNOW: TENEMENTS TALES AND TASTES TOUR in NEW YORK CITY
EMPIRE PLATES OF MINE A DAY IN THE LIFE
EAT THIS BOSTON: IN THE SOUP SOMETHING BORROWED, SOMETHING BREWED


DREAM A LITTLE CREAM CHEESE


BIG TROUBLE IN LITTLE CHINATOWN


ICE CREAM


KOSHER MEAT MARKET


PIZZA DAY


Instagram Feed